The glittering lights of Sanskar Studio, Noida Film City, came alive on November 24, 2024, as Mystique Fashion Week unfolded in all its glory. Organized by Mystique Entertainment, the event was a celebration of style, creativity, and innovation, bringing together an eclectic mix of designers, models, influencers, and brands under one roof.
This year’s edition was nothing short of spectacular, showcasing an array of avant-garde designs and cutting-edge fashion statements. From traditional craftsmanship fused with contemporary flair to sustainable fashion making bold strides, the runway became a canvas for innovation.
A Platform for Aspiring Talent
One of the highlights of Mystique Fashion Week 2024 was its commitment to nurturing emerging designers and models. Thanks to a sponsorship initiative supported by industry leaders like Mr. Vaishakh, Senior Solution Architect at JP Morgan and Chase, budding talent had the opportunity to showcase their work alongside seasoned professionals.
Star-Studded Moments and Unforgettable Glamour
The event witnessed a star-studded audience and electrifying performances, adding an extra dose of glamour. Celebrities and influencers graced the red carpet, while designers unveiled collections that pushed the boundaries of creativity.
The collaboration with prominent brands like Audi, which provided luxury services and exclusive goody bags, further elevated the experience. Jumble Frames and other photography partners captured the magic, preserving the event's unforgettable moments.
Mystique Entertainment’s Ambitious 2025 Plans
Riding on the success of this year’s event, Mystique Entertainment is gearing up for an even more ambitious calendar in 2025. The company has announced plans to organize multiple shows across India in key cities like Delhi, Bangalore, Goa, and Jaipur. Each destination promises to bring its unique charm and cultural flair to the Mystique Fashion Week stage.
With a vision to create an inclusive and innovative platform, Mystique Entertainment aims to blend local artistry with global trends, making fashion a unifying force across the country.
A Beacon for the Fashion Industry
Mystique Fashion Week has firmly established itself as a beacon for India’s fashion industry, fostering creativity, collaboration, and cultural exchange. The 2024 edition was a testament to its growing influence, and with grand plans for the coming year, the future looks brighter than ever for Mystique Entertainment.
Stay tuned as Mystique Entertainment takes the fashion world by storm, one city at a time. The journey is just beginning, and the best is yet to come.
Brand Ambassador – Shruti Satyendra
Dr. Shruti Satyendra: The Face of Mystique Entertainment
A name synonymous with elegance and empowerment, Dr. Shruti Satyendra, the Brand Ambassador of Mystique Entertainment, has been a cornerstone of its journey since its inception. A celebrated figure in the fashion and entertainment industry, Dr. Shruti's unwavering support and dedication have played a pivotal role in shaping the brand’s vision and success. Her remarkable journey from being an accomplished professional to a style icon reflects her passion for fostering creativity and inclusivity in the fashion world. As the face of Mystique Entertainment, she continues to inspire countless individuals, embodying grace and determination while championing the platform's mission to elevate talent and redefine fashion across India.
Institute Partner – SIAD
SIAD: Where Vision Meets Creativity
Co-founded by Vishal Gupta and Kavita Gupta, SIAD - SG Institute of Art & Design is revolutionizing fashion and art education in India. With an unwavering commitment to providing high-quality education at a fraction of the cost charged by traditional institutes, SIAD empowers aspiring designers and artists to break boundaries and reach new heights. Its unique approach blends creativity, technical excellence, and industry relevance, making it a beacon of hope for young talent with big dreams.
Transforming Fashion with Thoughtful Themes
SIAD has established a remarkable legacy in the fashion industry by consistently showcasing its students' creativity through participation in prestigious fashion weeks. Last year, SIAD left an indelible mark at Couture Runway Week with “Energy: Jwar Bhata – A Lunar Tale”, a collection inspired by the moon's gravitational force. This year, they amazed audiences at Mystique Fashion Week 2024 with “Switch: A Metamorphosis Journey”, symbolizing growth and transformation. Beyond the runway, SIAD actively supports students through corporate workshops under its Kraftaera initiative and provides funding, mentorship, and entrepreneurship opportunities, all while making education accessible to all by offering courses at just a fraction of typical costs.
Brand Partner – Revaa
Revaa: Championing Menstrual Hygiene at Mystique Fashion Week
A trailblazer in the field of menstrual hygiene, Revaa proudly joined Mystique Fashion Week 2024 as a supporting partner, reinforcing its commitment to empowering women through awareness and innovation. Known for its high-quality, eco-friendly menstrual products, Revaa seamlessly blended social responsibility with the glamour of the event. By supporting a platform that celebrates creativity and individuality, the brand emphasized the importance of breaking taboos surrounding women’s health. Revaa’s presence at the fashion week highlighted its mission to inspire confidence and promote well-being, making a meaningful impact on both the runway and beyond.
Revaa: Empowering Women Through Menstrual Hygiene at Mystique Fashion Week
As one of the supporting partners of Mystique Fashion Week 2024, Revaa brought a meaningful dimension to the glamorous event by advocating for menstrual hygiene and women’s empowerment. A pioneer in creating eco-friendly and high-quality menstrual products, Revaa has been steadfast in its mission to break taboos and foster open conversations about women’s health. By associating with Mystique Fashion Week, the brand not only showcased its dedication to social responsibility but also resonated with the event’s ethos of celebrating individuality and empowerment.
Revaa’s presence at the fashion week was a reminder of the importance of holistic well-being alongside creativity and style. Through its initiatives, the brand highlighted the significance of accessible and sustainable menstrual hygiene solutions, inspiring attendees and participants alike to prioritize health and self-care. Revaa’s collaboration with Mystique Entertainment demonstrated how fashion can be a powerful platform for addressing societal issues and promoting positive change.
Brand Partner – Blu Premium
Blu Premium: Elevating Hydration at Mystique Fashion Week
As the official Hydration Partner for Mystique Fashion Week 2024, Blu Premium added a refreshing touch to the glamorous event, ensuring models, designers, and attendees stayed hydrated in style. Known for its high-quality, mineral-rich water, Blu Premium perfectly complemented the fashion-forward ethos of the event. The brand's sleek packaging and commitment to wellness made it a standout addition to the week’s festivities, reinforcing the importance of balance and vitality in the fast-paced world of fashion.
Blu Premium represents more than just hydration; it embodies a lifestyle of sophistication and care. With its focus on purity, sustainability, and health, the brand has carved a niche in the premium water market, becoming synonymous with quality and elegance. Partnering with Mystique Fashion Week further elevated Blu Premium’s brand value, showcasing its ability to seamlessly integrate into luxury events and contribute to an elevated experience for all.
Celebration Partner – Grey Goose & Bacardi
Grey Goose & Bacardi: Toasting to Style at Mystique Fashion Week
Mystique Fashion Week 2024 reached new heights of celebration with Grey Goose and Bacardi as its official Celebration Partners. These globally acclaimed brands brought a sophisticated and vibrant vibe to the event, perfectly complementing the glamour of the runway. Grey Goose, known for its premium vodka, offered attendees a taste of refined luxury, while Bacardi, synonymous with spirited fun, added a lively twist with its iconic rum-based cocktails.
Their partnership with Mystique Fashion Week underscored the brands’ commitment to creating memorable experiences, blending the worlds of fashion and celebration seamlessly. From exclusive cocktails to chic lounge setups, Grey Goose and Bacardi played an integral role in setting the tone for the event’s after-parties, making every toast a stylish affair. Together, they elevated the essence of Mystique Fashion Week, making it a truly unforgettable celebration of creativity and elegance.
Makeover Partner – UK International
UK International: Redefining Glamour as Makeover Partner at Mystique Fashion Week
Mystique Fashion Week 2024 was a dazzling celebration of creativity, elevated by UK International as the official Makeover Partner. Renowned for their expertise in beauty and styling, UK International brought their unparalleled artistry to the runway, ensuring every model embodied the perfect blend of elegance and individuality. From bold, fashion-forward looks to timeless classics, their team of professionals created transformations that added depth and character to the event.
UK International’s collaboration with Mystique Fashion Week underscored their dedication to excellence and innovation in the beauty industry. Their presence highlighted the transformative power of makeup and styling, not just as tools of beauty but as expressions of art. By partnering with this prestigious event, UK International solidified its reputation as a leader in the makeover industry, leaving a lasting impression on fashion enthusiasts and industry professionals alike.
Show Director – Kapil Gauhri
Kapil Gauhri: The Visionary Show Director Behind Mystique Fashion Week 2024
The success of Mystique Fashion Week 2024 owed much to the creative genius of Mr. Kapil Gauhri, the Show Director who orchestrated the event with precision, passion, and flair. A name synonymous with excellence in fashion choreography, Mr. Gauhri brought his extensive experience and unique vision to the runway, ensuring that every sequence was a seamless blend of artistry and storytelling
Under his direction, the event became a spectacle of elegance and innovation, with each showcase reflecting meticulous attention to detail. From curating the perfect music to choreographing captivating sequences, Mr. Gauhri’s expertise ensured that the designers’ collections were presented in their full glory. His ability to harmonize models, themes, and aesthetics created an unforgettable experience for the audience, setting a new benchmark for fashion events in India. With a career spanning numerous prestigious shows, Mr. Gauhri’s involvement with Mystique Fashion Week exemplifies his commitment to pushing creative boundaries. His dedication to fostering emerging talent and delivering world-class productions has solidified his reputation as a leader in the industry. Mystique Fashion Week 2024 stands as a testament to his brilliance, leaving fashion enthusiasts eagerly anticipating his next masterpiece.
House of Salil – Salil Kapoor
Salil Kapoor: Redefining Elegance with "House of Salil" at Mystique Fashion Week 2024
Mystique Fashion Week 2024 was graced by the unparalleled creativity of Salil Kapoor, the visionary designer behind House of Salil. Known for his distinctive blend of traditional craftsmanship and contemporary aesthetics, Salil Kapoor unveiled a collection that left audiences spellbound. His designs, a harmonious fusion of opulence and subtlety, celebrated individuality and elevated the art of fashion to new heights.
The collection showcased by House of Salil at Mystique Fashion Week was an ode to timeless elegance, featuring intricate embroidery, luxurious fabrics, and innovative silhouettes. Each piece reflected a narrative of heritage reimagined for the modern era, resonating deeply with fashion connoisseurs. Salil’s ability to weave stories into his designs captivated the runway, earning him accolades from industry insiders and fashion enthusiasts alike.
As a designer, Salil Kapoor’s philosophy transcends mere aesthetics; he aims to empower individuals through fashion, making them feel confident and unique. His participation in Mystique Fashion Week not only reaffirmed his position as a leading name in the industry but also reinforced his commitment to creating designs that inspire and transform. House of Salil continues to set trends and redefine the future of fashion, making its mark on both the runway and the hearts of its admirers.
Designer - Shelly Dutta
Shelly Dutta: A Master of Modern Elegance and Timeless Craftsmanship
Designer Shelly Dutta is a name that resonates with elegance, sophistication, and innovation in the world of fashion. Known for her impeccable sense of style and attention to detail, Shelly’s designs reflect a perfect balance between contemporary trends and classic craftsmanship. Each of her collections tells a unique story, often drawing inspiration from cultural heritage, modern art, and nature, blended seamlessly to create wearable works of art.
Shelly Dutta’s fashion philosophy is built on creating designs that empower individuals while embracing individuality. Her creations have graced both the runway and the wardrobes of high-profile clients, where her meticulous tailoring, luxurious fabrics, and innovative techniques stand out. Whether it's a couture evening gown or a chic ready-to-wear piece, Shelly’s designs exude a sense of luxury that is both approachable and aspirational.
With a keen eye for detail and a deep understanding of fabric, cut, and structure, Shelly Dutta has become a prominent name in the fashion industry. Her work embodies the spirit of modern fashion—bold, stylish, and always ahead of the curve—while maintaining a timeless appeal that appeals to fashion enthusiasts of all generations. Her contributions to Mystique Fashion Week 2024 further cement her reputation as a designer who continues to redefine elegance and creativity in the fashion world.
Designer Shaneer Bassi
Shaneer Bassi: Redefining Fashion with Tradition and Innovation
Designer Shaneer Bassi is carving a distinct niche in the fashion industry by blending traditional craftsmanship with modern design sensibilities. Known for his innovative use of fabrics and intricate detailing, Shaneer's collections celebrate cultural heritage while offering a contemporary twist. His designs are a perfect fusion of timeless elegance and bold, fresh aesthetics, making them stand out on the runway and beyond.
At Mystique Fashion Week 2024, Shaneer showcased a stunning collection that captivated audiences with its vibrant colors, sophisticated embroidery, and contemporary silhouettes. His ability to seamlessly combine classic techniques with modern flair solidified his position as a visionary designer in the fashion world. Shaneer Bassi’s work continues to inspire and define the future of Indian fashion, blending the past with the present in perfect harmony.
Label Shahid & Kamakhya X Mystique Entertainment
Label Shahid & Kamakhya: A Creative Collaboration with Mystique Entertainment
Label Shahid & Kamakhya, known for their bold and innovative designs, brought their unique fashion vision to Mystique Fashion Week 2024, showcasing an awe-inspiring collection that seamlessly blends tradition with contemporary flair. This collaboration with Mystique Entertainment exemplified the brand's dedication to redefining luxury and style in the fashion industry.
The collection presented by Label Shahid & Kamakhya featured intricate craftsmanship, luxurious fabrics, and cutting-edge silhouettes, making a statement on the runway. Each piece told a story of timeless elegance while embracing modernity, capturing the essence of the event’s theme of creativity and transformation. The collaboration between Mystique Entertainment and Label Shahid & Kamakhya brought forward an unforgettable fashion experience that highlighted the beauty of cultural heritage, contemporary design, and the future of Indian fashion.
Warq King - Sanjay Mittal
Sanjay Mittal: A Visionary Entrepreneur Redefining Fashion and Innovation
Sanjay Mittal, the distinguished entrepreneur and owner of Kailash Silver Leaves, is a trailblazer who seamlessly blends innovation with tradition in the fashion and jewelry industry. As the President of the Delhi Chandi Warq Association, his leadership has been instrumental in advancing industry standards, fostering growth, and promoting the art of Pure Gold and Silver Warq. Under his guidance, Kailash Silver Leaves has emerged as a leading name, elevating the brand’s reputation and creating a lasting impact in the world of luxury jewelry.
Beyond his business acumen, Sanjay Mittal is also a prominent philanthropist and trendsetter. His contributions to social work and his role as a concept designer and showstopper further cement his influence in the fashion industry. In recognition of his dynamic leadership, he was honored as the Young Entrepreneur of the Year at the Times Business Awards 2022. Sanjay’s creativity extends to his groundbreaking designer shows, including "Space Queens" and "Elements of Nature," where he captivates audiences by blending traditional motifs with avant-garde designs. His conceptualized events, such as Shubhagman Seasons 1 and 2, celebrate the spirit of Indian festivities, infusing them with fashion-forward sensibilities. A visionary leader, philanthropist, and style icon, Sanjay Mittal continues to shape the intersection of business and fashion with his innovative approach and timeless influence.
