Polish fashion brand Undress Code known for its adventurous and versatile designs gained international attention when Taylor Swift was spotted wearing their semi-transparent No Promises bodysuit at the US Open sparking hopes that the "Taylor effect" will boost its global appeal.
According to Polish Swifties Taylor Swift was spotted in New York wearing an outfit from the Polish brand Undress Code.
This company active internationally since 2016 creates clothing for women who dream enjoy life and embrace adventure.
The founders of Undress Code describe their designs as personal style statements suitable for various occasions from a night out to a day at the office.
“We create for women who dream love to have fun and aren't afraid to truly live. We aim to tell their stories and inspire them to follow their dreams. Our products are a unique addition to personal style perfect for a Saturday night out a lunch with friends or a day at the office” write the creators of this increasingly popular fashion brand on their website.
As reported by the Polish edition of Vogue Swift was seen in a black semi-transparent No Promises bodysuit from Undress Code's spring-summer collection paired with a dark blazer while attending the US Open tennis tournament with her fiancé Travis Kelce.
The bodysuit valued at over €111 (approximately PLN 479) is expected to gain popularity through the “Taylor effect” attracting fans eager to mimic her style.
Fans of Polish tennis star Iga ?wi?tek who was eliminated from this year's US Open noticed that Taylor Swift's outfit might have been inspired by a fashion shoot previously showcased by the top Polish tennis player.
