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Pauline Ducruet Unveils New Collection in Monaco

Alter Designs, the inclusive and eco-conscious brand founded by designer Pauline Ducruet, has returned to Monaco with a new pop-up boutique at the Metropole Shopping Centre. The brand is debuting its latest collection, Alter Racing Club, which pays homage to Ducruet’s heritage and the iconic Monaco Grand Prix. The pop-up will be open until March 31 and can be visited Monday to Saturday from 10 am to 7:30 pm.

 
 
This year’s collection draws inspiration from racing drivers’ attire, featuring polo shirts adorned with badges from fictional sports clubs, along with bold red, gold, and silver tones. A standout piece is a shiny chrome dress, all of which connect to the thrilling world of the Grand Prix.
 
 
The boutique’s ground floor will showcase the new collection, while the second floor will house the brand’s archives.

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