The made in Italy brand headed by the Fine Sun holding company expands its business proposal by accompanying its loyal customers even during periods of transition between seasons while maintaining its distinctive character of natural luxury.
120% Lino, reference brand in the "natural luxury" segment belonging to the holding of Italian luxury brands Fine Sun, has expanded its offer with a collection made up of around 90 models for men and women, designed for accompany the fans of the brand even on the days of transition towards winter. It is a total look collection, made up of trousers, knitwear and a new shirt jacket for him and dresses, shirts, trousers and knitwear for her.
What characterizes the collection in addition to the finishes, such as the garment dyed that has always been seen in 120% linen one of its maximum expressions, also the choice of noble and natural materials, capable of giving comfort and quality to garments while respecting the environment. Among these, we mention gabardine and cotton velvets; cashmere, alpaca and merino wool for knitwear, proposed also blended with silk and sequins for women; 100% habotai silk or dyed silk crepon on the garment or printed for women's shirts.
Giuseppe Rossi, CEO of 120% lino commented: “I am very satisfied with the collection that our creative team was able to create in response to the request of market to extend our seasonality. This is an extremely proposition consistent with the brand's identity and its positioning both in terms of stylistic choice and for the natural luxury approach. I'm sure our customers will be thrilled to be able to purchase the 120% linen proposals also for the winter season".
The garments from the 120% linen Autumn/Winter 2025/26 collection will be available in all flagship stores of the brand internationally, in selected multi-brand stores and departments store as well as on the brand's e-commerce.
.jpg)
